Key to the growth of the organic and natural foods industry is education - both on the retail and consumer level. At Albert’s, we have devised several educational support opportunities for our retail customers that can be of value to you and your shoppers.
Produce College:
The Albert's Organics "Organic Produce College" is a series specifically aimed at produce buyers, merchandisers, produce associates and managers, as well as store managers and owners. Of course, even if you are not directly involved with produce operations but simply wish to learn more about organic produce, we welcome you to participate. Our program focuses on the unique needs of organic produce operations and merchandising. Within our program, you will find twenty brief lessons that reflect much of what we have learned over the past 27 years about retailing organic produce successfully and profitably.
Merchandising Tips:
Once a week via our emarketing newsletters we send out to all of our retail customers an article featuring tips and strategies for successfully retailing organic fresh foods. These articles are written by Simcha Weinstein, both our Marketing Director and Retail Specialist, who has over 30 years experience in the Organic and Natural Foods industry. Over the past 8 years, since we began with these articles, they have proven to be an invaluable resource for our retail customers.
Retail Marketing Program:
Albert’s Organics Retail Marketing Program (RMP) is a dynamic, comprehensive, effective and time-proven marketing program for natural foods stores. The RMP provides a strong “specials program” featuring excellent value on key organic seasonal produce items supported by professional signage and a weekly newsletter filled with marketing and merchandising tips and strategies.
Ask the Experts:
At Albert’s we are available for any questions you have about product, retailing or the organic industry. Since we have been a leader in the organic industry since 1982, we have some of the finest and most talented expertise on staff that you will find anywhere in the country. We look forward to your questions.
Downloads:
To help you merchandise and market your retail operation, Albert’s has provided you with some custom designed POS materials that you can download, print and use in your store.